polarisfactor is a boutique consulting firm and corporate venture builder. Digital advertising is our focus.
Our clients include technology companies (AdTech, MarTech), ad & subscription based platforms (publishing houses, casual gaming apps, streaming services, digital entertainment, telcos, broadcaster) and private equity firms (buy&build strategy).
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Technology consulting and solution architecture
We create and implement custom AdTech and MarTech stacks that ensure scalability and smooth data integration. Our services include platform integration, API management, tailored software solutions, and architecture development. With expert project management, we ensure successful technical implementations, meeting deadlines, budgets, and quality standards.
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Product & project management as a service
We offer comprehensive product and project management services tailored to your business needs. From initial planning to execution, we ensure seamless delivery of projects, managing timelines, budgets, and cross-functional teams. Our product management expertise drives innovation, aligning your product development with market demands and strategic goals.
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M&A consulting and due diligence services
We identify potential acquisition targets based on strategic fit and technological synergy. Our services include commercial and technical due diligence, ensuring scalability and integration of technologies. We also support post-merger integration, managing both operational and technical aspects, while leading the process to ensure seamless team, technology, and process alignment.
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Go-to-market services
We offer comprehensive market analysis identifying growth opportunities and competitive niches. Our tailored go-to-market strategies for the DACH region help international companies navigate regional regulations and cultural nuances. We also develop effective strategies for AdTech platforms and digital advertising, ensuring product-market fit. Additionally, we provide expert guidance on product positioning, differentiation, and regionally customized marketing and communication strategies.
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Next-generation ad monetization and digital advertising
We provide consulting on emerging technologies and channels like AI-driven advertising and commerce media. Our services include developing and implementing solutions for future technologies, offering clients innovative ad monetization and user acquisition strategies.
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